Stakeholder perceptions of Da Nang, Vietnam as a tourism gateway city

Authors

Patrick J. Holladay, Troy UniversityFollow
Anthony W. Dixon, Troy UniversityFollow
Minh C. Nguyen, Duy Tan UniversityFollow
Bao L. Nguyen, Duy Tan UniversityFollow
Shuangyu Xu, University of Missouri, ColumbiaFollow
Kate Price-Howard, Troy UniversityFollow

Abstract

Da Nang, Vietnam is referred to as a gateway city because of its use as a regional entry point to multiple UNESCO World Heritage Sites and other extra-regional interests proximate to the city. This research addresses Da Nang tourism stakeholders’ interest in the capitalization of Da Nang’s current position as a tourism gateway city. Interviews were conducted with government officials, resort general managers, travel agency personnel, museum directors and members of academia who were all from Da Nang and knowledgeable of the industry. This study concludes that embracing and developing Da Nang’s position as a gateway and hub is important to overall tourism development.

Keywords

Vietnam, Da Nang, gateway, tourism, stakeholder perceptions

Recommended Citation

Holladay, Patrick J.; Dixon, Anthony W.; Nguyen, Minh C.; Nguyen, Bao L.; Xu, Shuangyu; and Price-Howard, Kate (2020) "Stakeholder perceptions of Da Nang, Vietnam as a tourism gateway city," Journal of Tourism Insights: Vol. 10: Iss. 1, Article 8.
Available at: https://doi.org/10.9707/2328-0824.1089

Available at: https://scholarworks.gvsu.edu/jti/vol10/iss1/8