In this article we examine the discourse of outsourcing and globalization in India and the US as represented in global popular media; and show that it is rooted in a given range of ideological positions—revealed by identifying key arguments, vocabulary and linguistic structure of the texts. Ideological material, we argue, is enacted in the discursive structures of the text; and that the role of the state is discursively constructed through those positions.


Original Citation: Pednekar-Magal, Vandana, and Kathryn Remlinger. "Jobs are Going Overseas: The Discursive Construction of Outsourcing." Journal of Creative Communications 1, no. 3 (2006): 253-266.