Using Pixton to Create Product Advertisements in the Business Language Classroom
Modern Languages & Literatures
College of Liberal Arts and Sciences
Hear how GVSU's Business French class used Web 2.0 application, Pixton, to produce creative student-authored projects (product advertisements) that are both technologically simple and pedagogically sound. These projects allow students to use all four language proficiency skills (writing, speaking reading, listening) and their knowledge of the foreign culture. Such projects are readily adaptable for any business language classes.
CIBER Business Languages Conference
Chapel Hill, NC
Ward, Severine and Shultz, David, "Using Pixton to Create Product Advertisements in the Business Language Classroom" (2011). Faculty Scholarly Dissemination Grants. 247.