Faculty Scholarly Dissemination Grants


Ferris Valley Foods Company: Corporate Social Responsibility and Reentry




Seidman College of Business

Date Range



Ferris Valley Foods Company (FVF) is located in Muskegon, Michigan. At the time of the case, its Chairman of the Board of Directors is focusing on the issue of ex-felons' reentry into society, and if (and how) it can use information obtained from the Michigan Department of Corrections (and the Michigan Prisoner Reentry Initiative) and West Michigan Therapy, Inc. to respond to this issue. Its Board must consider the firm's mission, as well as its relationships with a variety of stakeholders (e.g., employees, ex-offenders, and the community at-large). In a deeper sense, Ferris Valley Foods Company also needs to consider the meaning of corporate social responsibility, with respect to the human, financial, and time-related resources that would be required in order to reach out to ex-offenders. Should it adopt a hands-off approach and simply make a financial donation to a non-profit organization that provides support for ex-offenders, or should it become actively involved in partnering with the aforementioned entities, or even engage in hiring ex-offenders? More importantly, would this be in alignment FVF's corporate governance?

Conference Name

North American Case Research Association (NACRA) 2011 Annual Meeting

Conference Location

San Antonio, Texas

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