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Download Full Text (100.1 MB)
Download Foreward (746 KB)
Download Taking PR to the World: The Global Vision of a Leader in Public Relations; Harold Burson and Burson-Marsteller (4.7 MB)
Download The Father of Public Relations Education: Scott Muson Cutlip (6.6 MB)
Download Doing the Right Thing: How Lawrence G. Foster Set the Standard for Public Relations. Can the Industry Uphold Them Today? (4.9 MB)
Download A Public Relation's Contemporary Great: Barbara Hunter (4.1 MB)
Download Pat Jackson, APR, Fellow PRSA (5.7 MB)
Download Marilyn Laurie and Integrated Communications (3.7 MB)
Download The Master of Crisis Management: James E. Lukaszewski (8.1 MB)
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Description
The purpose of this book is to document the contributions of contemporary leaders of the public relations profession. While there is no guarantee their actions will have a great impact on the future of the profession, there are certainly indicators of such. The people chosen for inclusion in this publication have been recognized in some way by the profession. Most are members of the Public Relations Society of America (PRSA) and have received awards or special designations by some professional organization.
This book serves as a reader for practitioners and students of the public relations profession. Its research base can also provide a foundation and resource for those who may wish to write a complete biography in the future on any of the individuals included in this text. This book is different in that it is a collection of biographical sketches of people chosen specifically for their leadership and contribution to the profession. It was researched and written by graduate students in the School of Communications at Grand Valley State University in the 2004-2005 academic year
Publication Date
2005
Publisher
Grand Valley State University
City
Allendale, MI
