Mamas, Travel Agents and Lot Lizards: Female Gender Stereotypes and Trucking

Presentation Type

Oral and/or Visual Presentation

Presenter Major(s)

Anthropology

Mentor Information

Janet Brashler

Department

Anthropology

Location

Kirkhof Center 2216

Start Date

11-4-2012 2:30 PM

Keywords

Changing Ideas/Changing Worlds, Culture, Gender, Identity, Media, U.S. Diversity

Abstract

This presentation, as part of a larger on going study, examines gender stereotypes associated with the occupation of truck driving. According to the U.S. Bureau of Labor Statistics, of the over three million people who make their living as truck drivers, only six percent are female. Using content analysis, gender roles and stereotypes are explored by analyzing a sample of The Trucker, a twice-monthly publication available both online and in print distributed to grocery stores, truck stops and other locations. Preliminary results suggest that women rarely drive solo and are employed most frequently as part of a husband-wife team, or work in dispatch or other office environments. Further, preliminary analysis of photos of women in The Trucker suggest that most women are represented as "feminine", while relatively few women are "androgynous" or "masculine" in how they are represented.

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Apr 11th, 2:30 PM

Mamas, Travel Agents and Lot Lizards: Female Gender Stereotypes and Trucking

Kirkhof Center 2216

This presentation, as part of a larger on going study, examines gender stereotypes associated with the occupation of truck driving. According to the U.S. Bureau of Labor Statistics, of the over three million people who make their living as truck drivers, only six percent are female. Using content analysis, gender roles and stereotypes are explored by analyzing a sample of The Trucker, a twice-monthly publication available both online and in print distributed to grocery stores, truck stops and other locations. Preliminary results suggest that women rarely drive solo and are employed most frequently as part of a husband-wife team, or work in dispatch or other office environments. Further, preliminary analysis of photos of women in The Trucker suggest that most women are represented as "feminine", while relatively few women are "androgynous" or "masculine" in how they are represented.